Links… how to get them the right way

12 April 2011 By Leave a Comment

Image via Wikipedia Link building is probably the hardest part of Search Engine Optimisation (SEO). But high quality incoming links are one of the most important components of your search engine optimisation strategy. Search engines are always looking for better ways to assess the quality and relevance of search results. A significant part of Google’s [...]

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Rise of the Digital Native

5 April 2011 By Leave a Comment

Image by Wayan Vota via Flickr   The following is a fictional little scenario I penned for Understanding Digital Marketing highlighting how the next generation of consumers (or perhaps the current generation, at this stage) are integrating technology into every facet of their lives. It’s 7am. Janet wakes up to the sound of her iPod, [...]

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Digital marketing tips from a web content writer

28 April 2010 By 2 Comments

Five online marketing tips to help your business thrive online

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